Magnet Hair Pro Dryer Zero Wins the iF DESIGN AWARD 2025 — A Top International Design Honor
We are proud to announce that the Dryer Zero, a multifunctional hair dryer from the professional hair care brand Holistic Cures (MAGNETHairPro in Japan), has been awarded the internationally renowned iF DESIGN AWARD 2025, one of the world’s largest and most prestigious design awards.
Details: iF DESIGN WARD 2025 Product Overview：
https://ifdesign.com/en/winner-ranking/project/dryer-zero-hcd-g-series/685282
What is the iF DESIGN AWARD?
Established in 1954 and based in Hannover, Germany, the iF DESIGN AWARD is a globally recognized benchmark of excellence in design. Organized by iF International Forum Design GmbH, the award honors outstanding achievements across nine categories, including product design, packaging, communication, interior architecture, user experience (UX), and more. For the 2025 edition, over 11,000 entries from 66 countries and regions were submitted and evaluated by a panel of 131 design experts.
Official Site: https://ifdesign.com/
About the Award-Winning Product
The Dryer Zero stood out for its exceptional functionality and sleek, professional-grade design, specifically engineered for hair stylists. It seamlessly integrates advanced hair science with refined aesthetics and user-friendly operation.
This model previously won the 2024 Good Design Award, another leading design accolade in Japan. With this dual recognition, the product’s high-level design and technological value have now been acknowledged both domestically and internationally.
the 2024 Good Design Award Gallery : https://www.g-mark.org/en/gallery/winners/21719?years=2024
Holistic Cures and the Cosmo Group see these awards as inspiration to further pursue user-focused design and continue developing innovative technologies that bring exceptional value to the beauty industry.
Award-Winning Product : Magnet Hair Pro Dryer Zero (by Holistic Cures)
https://magnethairpro.jp/en/products/dryerzero/
【Product Features】
Designed for professionals who handle all hair types and conditions, the Magnet Hair Pro Dryer Zero is a high-performance styling dryer that delivers speed, lightweight comfort, and hair-enhancing results. Incorporating advanced “Beautiful Hair Technology” derived from terahertz and water science, the dryer supports optimal hair health and styling performance.
【Key Features】
– Ultra-lightweight at just 0.7 lbs (350g) among the lightest in the 1400W+ category in Japan
– 15 customizable settings for temperature and airflow
– Modern, noise-reducing design
– Combines form and function with precision-engineered usability
【Three Noteworthy Design Innovations】
1. Enhanced Usability for Stylists
By rethinking the traditional center-weighted design and adopting a compact, high-RPM brushless DC motor, the product achieves optimized balance, reduced weight, and greater maneuverability.
2. Innovative “Mortar-Shaped Air Intake”
The unique sloped design enlarges the air intake area, boosting airflow and reducing operational noise. The placement also allows for new, ergonomic grip options—ideal for reducing wrist and arm fatigue.
3. New Storage Style
An integrated hole in the air intake area allows for hanging or wall-mount storage. When not in use, the dryer blends seamlessly into interiors, adding a touch of minimalist design to any space.
Find detailed information about the Dryer Zero here : https://magnethairpro.jp/en/products/dryerzero/
< About the Magnet Hair Pro Brand >
A sister brand of Create Co., Ltd.— a company with over 40 years of experience in hair care electronics — Magnet Hair Pro is built on the concept: “All for the stylists who create beauty.” Designed with professional usability in mind, the brand offers hair dryers and irons that feature natural minerals and stones sourced from Japanese hot springs known for their beautifying and revitalizing properties. These components are specially processed to deliver rapid drying and damage-free styling.
◯ Official Website: https://magnethairpro.jp/en/
< About the iF DESIGN AWARD >
Since 1954, the iF DESIGN AWARD has been one of the world’s most respected design competitions. The iF logo is recognized globally as a symbol of outstanding design. The award covers nine disciplines including Product, Packaging, Communication, Service Design, Architecture, Interior Architecture, Professional Concept, UX (User Experience), and UI (User Interface).
◯ Official Site: https://ifdesign.com/
< About Holistic Cures Co., Ltd. >
Founded in 2014 as a sister company of Create Co., Ltd., Holistic Cures was established by CEO Hiroyuki Kaizuka. The brand’s philosophy is to deliver “The Most Beautiful Ever” — supporting confident, ageless beauty from both the inside and outside. In addition to developing products and services for consumers, the company also creates exclusive solutions for salons, including education, product planning, and merchandising support.
◯ Holistic Cures: https://holisticcures.jp/